National trade organisation The Association of Independent Festivals (AIF) is the UK’s leading festival representative body. Founded in 2008 by Rob da Bank (Bestival) and his manager Ben Turner (Graphite Media), the combined attendance of AIF’s 65 member events exceeds 600,000, contributing over £200m to the UK economy annually.
AIF provides a vital support network for independent festival promoters through member meetings, public facing campaigns and lobbying, producing conferences and training events and providing business support services to members.
In 2015, AIF published audience research revealing that in the four year period from 2010-2014, AIF member events generated an estimated £1bn for the UK economy in audience spend, £80m of which was sent along the supply chain at local businesses. AIF currently represents over 50 member events, ranging from the 800-capacity Starry Skies to the 60,000-capacity Boomtown Fair.
“The AIF: The closest thing you can get to a union as a promoter. Indispensible.” –Freddie Fellowes, Secret Garden Party
“Becoming an AIF member was invaluable for our business, especially as we expanded to multiple festivals. The AIF team work tirelessly to offer a support network to events organisers, facilitating the crucial share of information and allowing the independent festival sector to have a stronger voice in the industry.” – Andy Smith, Kendal Calling
The three key strands to AIF’s membership-
|1. BEING PART OF A UNIQUE NETWORK OF PROMOTERS|
Enabling festival organisers to connect with each other and take the temperature of the industry.
|Alongside several members meetings each year with a formal agenda, there are various informal networking opportunities throughout the year.|
|2. CAMPAIGNS, LOBBYING AND ADVOCACY|
Providing a collective voice for the independent festival sector.
|Alongside direct lobbying to Government, AIF sits on the UK Live Group of UK Music, the umbrella organisation representing the music industry to government, as well as working across the live industry, forming strategic alliances and leading on key issues facing our members.|
|3. BUSINESS SUPPORT SERVICES|
To help members grow and develop their businesses.
|4. EVENTS AND TRAINING|
Discounted access to AIF’s annual flagship FestivalCongress and various smaller scale training events through- out the year.
AIF events and The Festival Congress: AIF promotes a range of seminars and training opportunities throughout the year such as our ‘Festival Futures’ conference events in locations across the UK, featuring a mix of festival promoter keynotes, quick fire ‘Talking Heads’ sessions and fireside chats with industry experts.AIF members receive significant discounts on all events and conferences- for example, this year we have two ‘Festival Futures’ conferences and a digital marketing train day, both of which are half price for members.
Launched in 2014 in Cardiff, Wales, the Festival Congress is AIF’s annual flagship event – a two-day conference, awards and celebration of the independent festival industry.
In 2018, the Congress is movingto a new home in Sheffield
The event is a unique opportunity for AIF members and their teams alongside the wider industry and those interested in the industry
to connect, celebrate and shape the future festival landscape with two days of networking, industry discussion and celebration. The event has sold out every year sinceits inception and welcomes 450 industry delegates each year.
Please visit www.festivalcongress.com for more information.
MEMBERSHIP ELIGIBILITY REQUIREMENTS: ‘Independent’ is defined clearly by market share: Businesses that do not hold more than 5% of the global market share of the live music industry and businesses who are not 50% or more owned by an entity who holds 5% or more.
MEMBERSHIP APPLICATION PROCESS: 1. Fill out the online application form here- http://aiforg.com/membership/join-as-a-member
2. AIF members will be notified of your application.
3. Membership invoice issued.
4. Once payment has cleared, your membership is activated and you are notified by email.
Download the membership overview below.
Or email us for more info on firstname.lastname@example.org / call us on 0203 745 2897
FEES: Membership is charged as follows (+ V.A.T):
- FESTIVAL CAPACITY PRICE (+ v.a.t)
- Registered Charity or Free Event or Less than 1000 £535.00
- 1000 to 5000 £802.50
- 5001 to 7500 £909.50
- 7501 to 10000 £1,070.00
- 10,000 + 16% licensed capacity
- Overseas Festival - UK based** 30% discount
- International Festivals*** 50% discount
- CITY BASED FESTIVAL - One day event , below 10,000 cap £267.50
- CITY BASED FESTIVAL -Multi day event, below 10,000 cap £535.00
- CITY BASED FESTIVAL -One day event, above 10, 000 cap £802.50
- CITY BASED FESTIVAL -Multi day event, above 10, 000 cap £1070.00