Chris Sheldrick

Chris White

Chris is Co-founder and CEO of what3words. Previously managing large scale music events around the world, he experienced how people constantly got lost on the way to venues due to inadequate addressing. Determined to find a universal solution, he co-founded what3words, the simplest way to talk about location. It’s divided the world into 3m squares and given each a unique 3 word address. Now you can refer to any precise location, from a parking spot to a delivery entrance or hiking trail, in just three words. From Mercedes-Benz to Lonely Planet and the UN, thousands of people are using what3words to improve business efficiencies, customer experience and even save lives.

My Sessions

3 is the Magic Number

The creation and evolution of the innovative location based app, its roots in the music industry and a 2019 Glastonbury case study.


Sponsors and event partners

Media partners

Download our 2019 sponsor and exhibitor deck below...
[PDF - 1.2MB]

For sponsor and exhibitor enquiries contact Paul Reed
0203 745 2897,

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