Not so fantastic plastic: Making Waves Guide launches

15 Apr 2014

AIF member and general advocate of environmental awareness, Shambala Festival previously successfully launched the ‘Bring a Bottle’ campaign, where festival-goers, staff and artists were encouraged to bring a re-useable bottle with them rather than buying plastic bottles of water on site. The audience’s response and support proved that there is awareness around the issue of plastics, and that audiences can actively help to reduce the amount of plastic at festivals. Glastonbury also launched an initiative to reduce disposable plastics which included promoting stainless steel bottles, and many other festivals such as Latitude already use re-useable cups at their bars, which massively reduces the amount of disposable plastic produced.With these positive examples in mind, Raw Foundation (a not for profit committed to raising awareness about the hidden consequences of everyday stuff) and Kambe Events (a sustainable event management consultancy) have launched their first Plastic-Free Festival Guide, to encourage more event and festival organisers to join Shambala and Glastonbury in their quest to promoting sustainable re-use solutions and improve recycling practice.

The Making Waves Guide, showcased recently at this year’s Green Events and Innovations Conference in London, provides expert and practical advice on what steps can be taken by event organisers to deal with a pressing global concern.

The free guide aims to reduce the amount of plastic at festivals, by raising awareness about the true extent of plastic pollution and its impacts. Read the guide here.

2014-03-31 Making Waves Festival Guide Online FINAL - Front Cover