AIF Announcements

Attitude Is Everything Awards

Attitude Is Everything Awards

Attitude is Everything has recently announced the launch of their own Outstanding Attitude Awards to celebrate those leading in innovation for making music accessible for deaf and disabled audiences. “The initiative will look to highlight the most forward-looking venues, festivals and music events in the UK and how they are creatively developing access for deaf and disabled music fans. The awards will…

Are Festivals 'Losing Their Connection To The Young'?

Are Festivals ‘Losing Their Connection To The Young’?

Industry representatives on Reeperbahn’s ‘Festival Season 2016/17′ panel believe that many festivals are alienating their audiences by focussing on ‘middle aged, middle class’ attendees instead of younger audiences and that incredibly high price points are excluding 18-19 year olds. Stuart Galbraith (Kilimanjaro Live), thinks young audiences are attending eSports events and live shows by YouTubers instead of festivals and concerts and thinks there’s a gap…

Guide To Tackle Online Touts + Statement From MP Nigel Adams

Guide To Tackle Online Touts + Statement From MP Nigel Adams

This week the FanFair Alliance and the Music Managers Forum (MMF) published a new guide for managers to help ‘beat the ticket touts’, a resource that aims to help minimise touting and the resale of tickets on secondary sites at inflated prices. MP Nigel Adams also released a statement against online ticket touts. “Through meetings with industry experts and fans…

UK Music's Wish You Were Here & Measuring Music Reports

UK Music’s Wish You Were Here & Measuring Music Reports

In June, UK Music released their 2016 Wish You Were Here Report based on statistics and attendance figures from 2015. 3.7 million people attended a festival last year and East England has the most ‘music tourists’ making up its live audiences. UK Music also recently released their ‘Measuring Music’ report which shows that the live industry generated £904 million for…

AIF Legal Helpline

AIF Legal Helpline

AIF has just announced a new partnership with law firm Lewis Silkin. This new initiative will provide AIF members with a dedicated legal helpline service to seek advice and guidance on the vast range of issues they face when planning, organising and delivering festivals. The line will be operated by members of Lewis Silkin’s specialist Media & Entertainment focus group and…

Shambala Goes Meat-Free

Shambala Goes Meat-Free

Last year Shambala was the first UK festival to accept bit coins as a form of payment and this year they’ve snatched another UK first. They were the first UK festival to go 100% meat-free to show festivalgoers how what we eat affects the environment and ignite a debate on the topic. The brave and forward thinking decision was largely met…

Mast Drugs Testing Piloted At Festivals

Mast Drugs Testing Piloted At Festivals

Secret Garden Party became the first UK festival to trial drugs testing onsite this year. Around 200 patrons ended up using the multi agency safety testing (MAST) facility which was ‘brokered in agreement with the local police and council’. Professor Fiona Measham (Director of The Loop) was instrumental to it’s implementation and success. Festivalgoers were offered the tests as part of a 10-minute…

Festival Congress - Core Programme Announced

Festival Congress – Core Programme Announced

The Charlatans lead singer Tim Burgess and speakers from Secret Garden Party, Bluedot, The Eden Sessions and more join AIF flagship event in Cardiff. The Association of Independent Festivals (AIF), the London based trade association that represents UK festival organisers, has announced the core programme and additional speakers for Festival Congress 2016, which will take place in Cardiff for the…

AIF & Secret Garden Party Joint Statement On Sexual Assaults At Festivals Issue

AIF & Secret Garden Party Joint Statement On Sexual Assaults At Festivals Issue

  AIF & Secret Garden Party joint statement on sexual assaults at festivals issue. Paul Reed, General Manager, Association of Independent Festivals (AIF): “As a trade association representing the interests of over 60 festival organisers in the UK with a collective audience of over 600, 000 people, we wish to respond and provide some clarity regarding recent articles in the…

AIF Statement In Response to Brexit

AIF Statement In Response to Brexit

Following the referendum decision to leave the European Union, AIF would like to reassure our members that we will continue to represent the best interests of the UK independent festival sector and will be working hard in the coming months with our members and the wider industry to fully understand the ramifications. The festival market has developed as a truly…

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